at king, there is less motivation to cheat; your ranking will increase really fast and then you won't have anyone to play anymore. less money to be made = less cheaters. WW has a lot of money for the top players, therefore more motivation to cheat.
The other big difference is in king's TOS it says that it can take a system scan at the start of every game you play! So anything that looks odd, boom: banned. WW doesn't do that, or if they do they are violating privacy of the users by not telling them ahead of time.
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